SEO Specialist

About this role

SEO Specialist

This position requires expertise in analytics, content strategy, and SEO to effectively enhance website visibility and drive organic traffic as a full-time SEO Specialist. The role demands proven experience with SEO and a solid understanding of search engine algorithms to perform comprehensive on-page optimization, including content, meta tags, and keyword management. The specialist will be responsible for updating and maintaining client Google Business Profiles (GPP), developing and implementing link-building strategies, conducting SEO audits with actionable recommendations, monitoring website performance to generate regular reports, and collaborating closely with content, marketing, and development teams to align SEO strategies. Staying current with the latest SEO trends, algorithms, and best practices is essential. Preferred qualifications include familiarity with analytics tools such as SEMrush, Ahrefs, Moz, Google Analytics, and Search Console, alongside a strong knowledge of content strategy. Candidates must demonstrate strong knowledge of both on-page and off-page SEO, experience managing Google Business Profiles and local SEO efforts, understanding of link-building methodologies, excellent communication and reporting skills, and the ability to efficiently manage multiple clients and projects simultaneously.

Required Skills

• - Analytics
• - Content strategy
• - SEO

Must Have

• - Experience with SEO
• - Understanding of search engine algorithms

Preferrences

• - Familiarity with analytics tools
• - Knowledge of content strategy