Web Content & SEO Specialist

About this role

At Vomela our greatest asset is our people. As a full-service visual communications company, we are looking for creative and intellectual thinkers that work with our customers to create compelling brand solutions and foster meaningful connections. And while you're focused on creating big things for global and local brands, we will help you build a career you can be passionate about.

Apply now to find your place at Vomela.

Job Summary

As a Web Content & Optimization Specialist, you are a hands-on digital professional with a passion for great content, strong search performance, and continuously improving the online experience for our buyers. You combine content discipline with an analytical mindset to manage our global website in WordPress, drive organic traffic, and convert more visitors into pipeline.

You are responsible for the day-to-day management and ongoing optimization of our B2B manufacturing/fabrication website - owning everything from maintaining our large digital product catalog to SEO execution, AI optimization (AIO), conversion rate growth, and UX improvements. You report directly to the Senior Digital Marketing Manager and work closely with web developers and our international Marketing Managers to align on localized priorities and ensure our site serves audiences across all markets.

Location

Remote, with EST or CST time zone strongly preferred

What you'll do:

Website Management

• Manage and publish content across our global WordPress website, keeping product pages, solution pages, and regional content accurate and up to date.
• Maintain of our large digital product catalog, ensuring product pages are accurate, complete, well-structured, and optimized for both search and conversion.
• Enforce content governance - maintaining brand guidelines, taxonomy, and metadata standards across all pages and markets to ensure a consistent brand voice and experience.

SEO & AI Optimization

• Develop and execute on-page and technical SEO ...