Sr. Manager, Growth Marketing

About this role

What is the purpose of this role?

You'll own our lead generation funnel end-to-end: setting growth strategy, running performance marketing campaigns, and partnering closely with Sales and Product to turn pipeline into revenue across the DOOR and HelloTech ecosystem.

What is the role?

We're looking for a Sr Manager, Growth Marketing to lead our growth engine. This is a hands-on, high-ownership role where you'll set and execute strategy for paid acquisition, CRM/lifecycle, and B2B funnel performance, working directly with the Head of Marketing and in close partnership with Sales and Product to drive qualified pipeline and revenue growth.

Who is DOOR?

DOOR (formerly Latch) is unlocking the next era of Building Intelligence. We combine premium hardware, intuitive software, and automated operations into one seamless platform—helping multifamily properties run more efficiently, grow revenue, and deliver smarter, more connected living experiences. From smart access and in-unit automation to building-wide controls, DOOR empowers owners, operators, and property teams to reduce overhead, protect asset value, and stand out in a competitive market.

We believe smarter buildings make life simpler. At DOOR, you’ll help shape a future where buildings anticipate needs, operate effortlessly, and quietly improve life for everyone inside.

What will you do?

• Own the lead generation funnel end-to-end, from top-of-funnel acquisition through MQL/SQL handoff and conversion, setting strategy and owning targets for pipeline volume and quality.
• Set and drive growth marketing strategy across paid and owned channels, identifying the highest-leverage opportunities to grow pipeline and revenue.
• Hands-on management of performance marketing campaigns, including budget allocation, bidding, creative testing, and optimization for CAC, ROAS, and conversion efficiency.
• Partner closely with Sales on lead routing, funnel handoffs, feedback loops, and shared pipeline/revenue g...