Social Media & Growth Manager [82330]

About this role

Overview

The DTC
Social Media & Influencer Marketing Manager
leads growth strategy and execution across
social media, influencer marketing, and creator ecosystems
, driving
demand generation
through content, community, and integrated campaigns.

This role
owns performance
and growth
in the social space for
DTC, Amazon, and online retail channels
, ensuring alignment between
brand storytelling and commercial outcomes
while partnering cross-functionally with
Brand, Digital Commerce, and agency teams
.

Type: Direct hire, remote (see state restrictions below)

Schedule: Regular day hours

Salary: $115,000 - $125,000

Bonus: \*There is no bonus currently, but it is being discussed for 2027.

- State Restrictions:
Client can only hire from the following states, no exceptions: Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Maryland, Michigan, Minnesota, Mississippi, Missouri, New Jersey, North Carolina, Oklahoma, Pennsylvania, South Carolina, Tennessee, Virginia.

Social Media & Influencer Marketing Manager Requirements

- 5+ years
of experience in
social media, digital marketing, or influencer marketing
- Proven expertise in
social strategy, content planning, and multi-platform execution
across
Instagram, TikTok, and YouTube
- Experience in
omnichannel or digitally and driven environments
within
beauty, skincare / cosmetics, or fashion
- Strong experience managing
influencer and creator ecosystems
, including
UGC, partnerships, and seeding programs
- Demonstrated ability to translate
brand campaigns into high-performing social and content strategies
- Solid understanding of
social and
digital marketing fundamentals
, including
engagement, traffic, and conversion drivers
- Experience in
team leadership
(at least 1 direct report) and
cross-functional collaboration
with
...