SEO Content Specialist

About this role

## Dealership:

L0021 LAD Advertising

# Lithia & Driveway | SEO Content Specialist

At Lithia & Driveway (NYSE: LAD) our success is fueled by our high performing teams delivering *Auto Done Easy* for our customers. We create simple, transparent, and convenient customer experiences throughout the vehicle-ownership lifecycle by leveraging our hundreds of store locations and our key adjacencies - Driveway, DFC, and GreenCars. We’ve built a retail model that champions entrepreneurial leadership, *Growth Powered by People*, and a strategy that creates possibilities and pushes us to reach our potential.

Are you a creative and detail-oriented professional with a passion for the automotive and electric vehicle (EV) industries? We are seeking an SEO Content Specialist to craft engaging, informative, and SEO-optimized content for lithia.com, greencars.com, and dealership websites nationwide. From writing educational content and marketing copy to franchise application materials, your work will captivate audiences and drive organic traffic.

This is a unique opportunity to collaborate across teams, lead innovative projects, and establish yourself as a key player in a fast-paced, dynamic industry.

Location: Remote

Compensation Range: $50,000-$75,000 - Actual pay may vary based on skills, experience, job-related knowledge, and location. Final compensation will be determined during the interview process in accordance with applicable pay equity and transparency laws.

What You'll Do

• Website Optimization: Develop and optimize websites for both mobile and desktop.
• SEO Strategy: Identify common search trends using industry tools and create content to boost organic visibility.
• Content Creation: Research, write, and edit SEO-focused content, including meta titles, descriptions, headlines, and image tags.
• Competitive Analysis: Monitor competitor activities and search trends to gain insights and propose innovative strategies.
• Team Collaboration: ...