Product Manager, Salesforce
Company: The Coca-Cola Company
Location: Atlanta, GA 30313
Salary: $124,600 - $148,200 a year
Type: Full-time
Posted: 2026-08-07
About this role
The Product Manager is responsible for the end-to-end lifecycle of technology solutions built on the Salesforce platform. This role involves clearly defining business problems, mapping to-be processes, and writing user stories while championing the overall user experience. Collaborating closely with business owners, subject matter experts, and technical teams, the Product Manager owns the technical delivery, product roadmap, and overall health of the Salesforce SaaS applications.
Key responsibilities:
- Define and document the overall business problem and to-be functional product implementation that meets business goals
- Quantifies value of proposed projects/solutions in order to cross-prioritize and sequence work
- Quantifies trade-offs between out-of-box Salesforce functionality vs customizations
- Drives definition of Minimum Viable Product (MVP) and documenting product roadmap
- Owns delivery of product roadmap and feature release plans
- Tracks overall cost-to-own and application health and usage KPIs
Requirements
- Platform Expertise: 5+ years working directly with the Salesforce platform, with specific expertise in Service Cloud, Communities, and Agentforce. (Salesforce certifications are highly desired).
- Experience with Agile Scrum delivery framework, specifically user story mapping, user story definition, and facilitating Scrum ceremonies
- Experience working with distributed external resources and vendor teams (onshore and offshore)
- Product Management experience driving discovery through value realization
- Experience integrating Salesforce with other enterprise systems (ERP, data lakes, marketing platforms).
- Experience building on the Salesforce platform using low code tools such as Flows, Lightning App Builder, and simple analytics + reporting.
General
- Understanding of SaaS platform development best practices
- Analytical mindset able to break down complex business problems and document proposed process solutions
- ...