Digital Marketing Manager for a Hair and Beauty Industry in Australia

About this role

• Create, schedule, and manage content across Instagram, Facebook, TikTok, and future platforms such as Pinterest

• Manage audience engagement by responding to comments and messages and fostering community interaction across social channels

• Plan, execute, and optimize paid advertising campaigns across Meta platforms and Google Ads

• Develop and manage email marketing campaigns, customer communications, and promotional initiatives

• Maintain and update website content through Wix while ensuring strong SEO performance and optimization

• Monitor marketing performance, analyze campaign results, and provide regular reports with recommendations for improvement

• Assist with other ad hoc marketing tasks as required

Requirements:

• This role is only open to Filipinos permanently residing in the Philippines

• Previous experience in Digital Marketing, Social Media Management, or a similar marketing-focused role

• Strong knowledge of content creation, audience growth strategies, and social media best practices

• Experience managing and optimizing Google Ads and Meta advertising campaigns

• Familiarity with email marketing platforms and campaign automation tools

• Understanding of SEO principles, website optimization, and analytics reporting

• Experience using Wix, Google Analytics, Meta Business Suite, and other digital marketing tools

• Strong written and verbal communication skills

• Ability to manage multiple projects and meet deadlines with minimal supervision