Digital Marketing & Campaigns Manager (Meta & Google AdWords Expert)

About this role

## About the Company

Industry Compete is a highly regarded data, automation, and competitor analytics service provider. We place a strong emphasis on work-life balance.

We are currently looking for a Campaigns Manager for our digital marketing branch of the business, Leads Reacher.

## About Leads Reacher

Leads Reacher is not a traditional marketing agency. We provide a predictable lead system that combines high-performance Ads, Tech, and Automations. Unlike agencies that gatekeep data, we build full conversion systems including landing pages, CRM setups, and follow-up automations that our clients own 100%.

We are growing fast and looking for a Digital Marketing Manager to join us. You will work alongside our Head of Marketing Strategy to manage client campaigns and ensure our "Ads + Tech" systems are delivering results.

## About the Role

This is a hybrid role. You are the bridge between the client, the data, and our internal production teams. You aren't just "running ads"; you are managing the entire lead ecosystem from the initial ad click to the missed-call text-back and appointment booking.

You won't be building the tech stack yourself (our internal Tech Team handles the heavy lifting), but you need to understand how the pieces fit together to guide strategy and optimise performance.

Your core workflow:

• **Client Management:** You are the main point of contact, providing clear updates and guiding clients through our streamlined 3-week onboarding-to-launch process.
• **Campaign Optimisation:** You monitor Meta & Google Ads performance, identifying "winners and losers" and making data-backed decisions to improve lead quality.
• **Internal Coordination:** You translate client goals into briefs for our **Tech, Graphics, and Copywriting teams** to ensure landing pages, creatives, and automations are built to standard.

## Key Responsibilities

• **Manage the "Go-Live" Timeline:** Oversee new client builds to ensure we hit the 3-w...