Senior Manager of Marketing Operations (UCANZ)

About this role

• The UCANZ Marketing Operations, Senior Manager is responsible for turning global and regional marketing priorities into coordinated, localized, production-ready and successfully delivered marketing activity across the United States, Canada, Australia, New Zealand and South Africa
• The role owns the regional execution layer of the marketing operating model, connecting UCANZ Marketing with Crunchyroll’s global capabilities across Integrated Planning, Campaign Operations, Marketing Production, Global Localization and Marketing Delivery
• This leader ensures campaigns are operationally planned, assets are produced and localized to regional requirements, dependencies are managed and final materials are delivered accurately and on time across relevant channels and partners
• A critical responsibility is end-to-end management of marketing localization across UCANZ
• The Sr. Manager coordinates translation, transcreation, cultural adaptation, versioning, approvals, quality checks and delivery for assets originating from global campaigns or created for regional initiatives, while partnering with Global Localization on standards, technology, vendors and quality frameworks
• The role reports to UCANZ Regional Marketing leadership or the designated Regional Operations leader and works closely with Campaign Operations, Marketing Production, Marketing Delivery, Regional Marketing, Title Marketing, Brand Management, Creative Services, Partnerships, Social, CRM, Paid Media, Content, Curation & Programming and global centers of excellence
• Success requires exceptional organization, operational judgment, strong communication and the ability to scale consistent processes while representing UCANZ market, channel, language and cultural needs
• The role will ideally be based in Los Angeles or San Francisco
• UCANZ MARKETING OPERATIONS & EXECUTION:
• Own the operational coordination of UCANZ marketing activity, translating global and regional strategies into executable plans, mileston...