Senior Brand & Product Marketing Manager

About this role

This posting will be open until September 30, 2026. Applications received after this date may not be considered.

As the Senior Brand and Product Marketing Manager, you will serve as both a strategist and hands-on leader, driving integrated marketing that’s rooted in strong fundamentals and impactful growth. You’ll own the bigger picture—crafting full-funnel plans and building acquisition strategies—while guiding your team to execute with excellence in the marketplace. You’ll think and operate like a general manager, prioritizing the levers that truly grow the business and mentoring others to raise the bar. This is your chance to shape our marketing vision, champion connection across channels, and make a meaningful impact that propels our brand and business forward.

About the role

• Lead development and execution of integrated marketing campaigns, mapping our presence across all channels to reach target audiences and achieve ambitious growth objectives.
• Activate strong marketing foundations—segmentation, positioning, messaging, and brand stewardship.
• Develop and own growth strategies with focus on acquisition, partnering with paid, owned, and earned media channel experts to maximize marketing investments and define what success looks like.
• Zoom out to strategize and prioritize high-impact initiatives, yet connect the dots at the tactical level to ensure the business moves forward and goals are consistently met.
• Collaborate with channel leads, consumer insights teams, and finance to measure full-funnel marketing KPIs—from awareness through retention—analyzing data and turning insights into clear, actionable steps.
• Serve as a mentor, modeling marketing excellence and supporting our team to continue to elevate our marketing discipline
• Build robust connection plans which align moments of brand engagement across touchpoints, integrating paid, owned, and earned strategies to drive consumer impact and deliver measurable outcomes.

About you

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