Product Marketing Manager

About this role

About the role

Reporting to the Marketing Director, you'll translate Supercritical's commercial positioning into the deal-level narratives and go-to-market materials that drive outcomes on both sides of our marketplace — helping enterprise buyers choose Supercritical as their carbon removal partner, and helping the best carbon removal projects in the world choose to work with us.

Supercritical operates a two-sided marketplace. On the demand side, we compete for multi-million-dollar enterprise deals through RFPs, bespoke proposals, and 12+ month sales cycles. On the supply side, we source, develop, and earn exclusive relationships with carbon removal projects — and we need to position those projects compellingly in a market that's increasingly supply-constrained. Both motions require differentiated positioning, sharp competitive narratives, and commercial collateral that lands with sophisticated audiences.

You'll sit centrally within Marketing, working across our demand and supply teams. On the demand side, you'll partner with Sales to shape how we show up in competitive processes and win enterprise deals. On the supply side, you'll partner with our Supply team to define how we position ourselves to attract and retain the best projects. You'll also work closely with our Senior Writer and Climate Science team on technical accuracy, with the marketing team on distribution, and with our Product team on AI-powered tooling.

What you'll be doing

Enterprise proposals & RFP narratives

• Own the narrative and positioning layer of RFPs and proposals — translating our broader commercial positioning into deal-specific win themes, shaping competitive framing, coordinating input from Sales, Supply, Climate Science, and Commercial
• Build and maintain a library of reusable modules (positioning, methodology explanations, case studies, proof points, compliance responses) that compound over time and make every submission faster than the last
• Work with AEs to tailor our...