Product Line Manager (gn) - ESN

About this role

Start: Immediately | Level: Intermediate | Location: Germany, remote | Working hours: Fulltime (40h/week)

Own and shape a key part of one of the most exciting brands in performance nutrition.

We're looking for a product marketing expert to take end-to-end ownership of a dedicated category within the ESN portfolio—starting asap, remote-first with monthly on-site days at our Hamburg HQ.

### Your mission

• **Own it. Shape it. Grow it.** At a state-of-the-art brand, you take full ownership of a category—with the freedom to shape it and the responsibility to grow it with real impact
• You manage your ESN category portfolio with a focus on innovations and optimizing market presence—including product launches, relaunches, and retirements
• You develop go-to-market strategies and lead promotional campaign planning across relevant channels, ensuring seamless execution and performance monitoring
• You collaborate closely with cross-functional teams, particularly product development and sales, to bring new products to market in line with brand positioning
• You stay on top of market trends, consumer insights, and competitive developments, translating data into actionable growth opportunities
• You drive product launch excellence by building comprehensive rollout plans and coordinating all related activities across departments
• You oversee product-related budgets, develop pricing and forecasting models, and analyze performance metrics to support strategic decisions

### Your experience & skills

• You hold a degree in Marketing, Business Administration, or a related field; a Master's degree is an advantage
• You bring 3+ years of experience inproduct marketing management within the FMCG industry
• You have a track record of successfully managing products across their full lifecycle—from idea to launch and beyond
• You are well-versed in portfolio strategy, consumer segmentation, and product positioning techniques
• You know how to plan and execu...