New Business Analyst II 4P/652

About this role

New Business Analyst II

Location: Atlanta Hybrid
Contract- 3 Years

Client- Southern Company

## Position Overview

We are seeking a results-driven New Business Analyst II with 5–10 years of experience to identify, evaluate, and pursue strategic growth opportunities.

This role focuses on market research, financial analysis, client engagement, and cross-functional collaboration to expand market presence and drive revenue growth. The ideal candidate has a strong business acumen, analytical mindset, and a proven track record in business development or strategic consulting.

## Key Responsibilities

### Market Research & Competitive Analysis

- Conduct in-depth market research to identify:
- New business opportunities
- Industry trends
- Competitive positioning
- Analyze market data to support strategic decisions.

### Strategic Planning

• Develop and execute strategic growth initiatives.
• Identify new revenue streams and expansion opportunities.
• Support long-term business planning and roadmap development.

### Client & Partner Engagement

• Cultivate and maintain strong relationships with existing clients.
• Identify and engage potential clients, partners, and stakeholders.
• Represent the organization in discussions and negotiations.

### Business Development & Lead Generation

• Identify and evaluate new business prospects, partnerships, and potential collaborations.
• Generate leads through networking, prospecting, and outreach initiatives.
• Explore M&A opportunities when applicable.

### Proposal & Presentation Development

• Prepare compelling proposals, presentations, and pitch materials.
• Present strategic recommendations to leadership and external stakeholders.

### Financial & Risk Analysis

• Conduct financial analysis to assess profitability and ROI of new initiatives.
• Evaluate risk and business impact of potential ventures.

### Negotiation & Contracting

• Negotiate contracts and partnersh...