Head of Marketing

About this role

### The Mission

We aren't looking for a traditional brand manager or a corporate strategist. We need a Marketing Architect who understands the gravity of internet culture and knows how to weaponize it. Your job is to lead the entire growth engine, orchestrating high-velocity campaigns and scaling our presence across the digital landscape with surgical precision. This is a remote, high-availability role for a leader who views the internet as a 24/7 battlefield and is comfortable operating at the absolute forefront of the Web3 economy.

We value "Product-First" marketing. You aren't just telling a story; you are building an ecosystem. Whether you are an established growth leader or a rising star with a track record of moving markets, we care about your ability to drive momentum. If you have the instinct to identify trends before they happen and the operational discipline to lead a global team, we will give you the resources to define the next generation of digital marketing.

### Key Responsibilities

• **Growth Architecture:** Design and execute the overarching marketing strategy, focusing on aggressive user acquisition and high-velocity retention loops.
• **Viral Orchestration:** Lead our content and partnership teams to ensure **Partyhat** is consistently at the centre of the cultural conversation.
• **Algorithmic Dominance:** Use deep data analytics and proprietary tools to master the algorithms of X, Discord, and Telegram, ensuring our message hits the right audience at the right time.
• **Resource Allocation:** Manage the marketing budget with surgical efficiency, deciding where to double down and where to sunset campaigns based on real-time ROI data.
• **Brand Velocity:** Oversee the visual and narrative consistency of the brand, ensuring we maintain a "premium but degen" aesthetic that resonates with a global audience.
• **Strategic Leadership:** Act as the primary bridge between Product and Community, ensuring our marketing efforts are perfectly sync...