Growth Product Manager

About this role

Job Title: Growth Product Manager

Location: 100% remote

Job type: 12-month contract position

Job Description:

• Seeking a highly autonomous and technically fluent Acquisition Product Manager to join the HTX team.
• This role is responsible for a portfolio of acquisition-focused product areas, including the systems, integrations, and vendor platforms that support customer acquisition, lead generation, and marketing automation across global digital properties.
• The position will build, launch, and optimize acquisition capabilities across new Shopify launches while ensuring the stability and effectiveness of existing solutions.

Key Responsibilities

• Own the end-to-end acquisition product ecosystem across Shopify launches and legacy brand platforms, ensuring consistent lead generation capability across all markets and systems.
• Lead configuration and readiness of acquisition automation workflows for new Shopify launches, ensuring systems are properly designed, tested, and validated prior to release.
• Ensure legacy brand teams are enabled to continue executing manual and semi-automated acquisition campaigns during platform transitions with minimal disruption.
• Own, test, and validate cross-platform integrations across multiple vendors and systems to ensure reliable lead flow, data accuracy, and system connectivity.
• Identify, design, and drive 0→1 acquisition capabilities across tools, platforms, and workflows to improve customer capture and conversion performance.
• Own onboarding, documentation, and training for acquisition systems and workflows to ensure global teams can independently operate and scale operations, capabilities, and campaigns.
• Lead the development and optimization of custom on-site acquisition experiences that drive engagement, lead capture, and conversion.
• Partner with stakeholders to ensure SEO readiness and continuity across global brand transitions from legacy platforms to Shopify.
• Ensure acquisition systems, w...