Growth Marketing Manager, Lifecycle & MarTech

About this role

Growth Marketing Manager, Lifecycle & MarTech

Organization: Humin, Inc.

Type: Full-time (exempt)

Location: Remote (U.S.-based only)

Reports To: VP of Marketing

# Overview

Humin (formerly Healthy Minds Innovations) is a global nonprofit on a mission to make wellbeing real by translating science into action. Our work spans from the personal to the global. The Healthy Minds Program app-recognized by *The New York Times, Healthline, Sports Illustrated, Vogue,* and *Business Insider*-delivers free, science-based wellbeing training to millions worldwide. The Kindness Curriculum-which guided *Sesame Street's* season on kindness and has an Emmy–winning video series-equips children with lifelong tools for compassion. Beyond individual tools, Humin provides wellbeing science services to organizations, strengthening performance while advancing human flourishing at scale. Founded on the research of world-renowned neuroscientist Richard J. Davidson, and through ongoing work with the Center for Healthy Minds at the University of Wisconsin–Madison and other leading research institutions, we continue to turn breakthrough discovery into real-world impact. Humin is building a world that is kinder, wiser, and more compassionate, one where flourishing is possible for everyone, everywhere.

# Opportunity and Summary

We are hiring a Growth Marketing Manager to build and operate the systems that drive acquisition, engagement, and retention across Humin's ecosystem. This is a martech-forward, systems-oriented role focused on lifecycle marketing, automation, segmentation, and performance optimization. You will own the infrastructure behind community growth, designing how users move from discovery to sustained engagement across both DTC and B2B journeys. This role is best suited for someone who prefers building and optimizing scalable growth machines, and who thrives working in tools, data, and backend marketing systems.

# What You Will Do

## **Lifecycle Marketing & ...