Database Marketing Analyst (Data Science) - Hybrid

About this role

COMPANY OVERVIEW:
The Globe and Mail is a national icon and one of Canada's most recognized media brands. We proudly serve as a trusted destination for Canadians seeking the highest caliber of journalism, and we've garnered international acclaim for our data visualization, design, and creative storytelling.


We are committed to fostering diversity and inclusivity by reflecting all Canadians in both the stories that we tell and the composition of our workforce. We are proud partners with organizations like Indigenous Works, Pride at Work, the Canadian Centre for Diversity and Inclusion, and we are a signatory of the BlackNorth Initiative. Recognizing the importance of work-life balance, we offer flexible work arrangements and support programs. We also invest in our employees' growth through training and mentorship opportunities, enabling you to expand your skills and embrace new challenges.


No matter your position at The Globe, you'll be an integral part of an organization dedicated to making a positive difference in Canada. Join us.


POSITION OVERVIEW:
The Globe and Mail is seeking a Database Marketing Analyst to support our database marketing efforts in a very competitive landscape under the leadership of the Manager of Database Marketing. In this role, you will build email contact lists utilizing SQL code, consolidating disparate data sources to develop direct email marketing campaigns that support a comprehensive subscriber contact strategy. The position requires the automation and scheduling of scripted data workflows as well as a sound understanding and strict adherence to data privacy laws and legislation. Additionally, the role will act as an advocate for the protection of subscriber data and enhancement of the subscriber experience through increased engagement. This is an existing vacancy, and this position is a hybrid role based in Toronto.


KEY RESPONSIBILITIES:

• Gather, document and translate business requirements ...