Content Strategist

About this role

1. About Our Client:

The organization operates in the B2B SaaS and technical product space, addressing challenges in creating effective, authoritative content across the customer buying journey. It focuses on optimizing content for AI-driven search and emerging technologies, supporting growth marketing and product marketing efforts through a coordinated, multi-channel content program. The company emphasizes data-driven strategies and cross-team collaboration to enhance content visibility and impact.

2. About the Opportunity:

The Content Strategist will lead the strategy, planning, and execution of the organization’s content program throughout the buyer journey. This manager-level role involves directing a team, collaborating across marketing and creative departments, and partnering with subject matter experts to produce authoritative, optimized content. This position ensures content effectiveness across channels and formats, contributing to the organization’s visibility and voice in AI-driven search environments.

3. Responsibilities:

• Develop and lead a unified, multi-channel content strategy aligned with business goals

• Plan, measure, and coordinate cross-team content initiatives, including campaigns and multimedia

• Create and manage content plans and editorial calendars for leadership and team use

• Synthesize company inputs into a cohesive content roadmap across buyer journey stages

• Partner with subject matter experts to develop thought leadership and technical content

• Manage AEO/LLM optimization tools to enhance content visibility in AI-driven search

• Oversee SEO, AEO, and LLM-based content optimization

• Review and edit content for brand voice and messaging consistency

• Lead, mentor, and develop a high-performing content team

• Establish content standards, workflows, and governance

• Serve as a strategic alignment point across teams

4. Requirements:

• 5+ years in content strategy, content marketing, or editorial roles, ...