Content & Organic Growth Manager

About this role

Position Overview

We're seeking a creative and strategic Content & Organic Growth manager to build and execute our brand presence and thought leadership strategy. In this high-growth phase, you'll be instrumental in shaping how security leaders and the
threat intelligence community perceives and engages with our company, both as an authoritative security resource and as an employer of choice in cybersecurity.

Key Responsibilities

• **Content Strategy & Planning**: Develop and maintain a comprehensive content calendar aligned with product releases, research initiatives, and industry events. Balance thought leadership, educational content, and company-focused messaging across multiple formats (blogs, whitepapers, case studies, webinars, video).

• **Social Media Management**: Own our social media presence across LinkedIn, Twitter/X, and emerging platforms. Create platform-specific content that drives engagement, builds community, and establishes the company as a trusted voice in threat intelligence.

• **Technical Documentation & Thought Leadership**: Collaborate with researchers and product teams to transform complex threat research, product features, and customer wins into clear, compelling documentation and narrative content. Write or edit long-form pieces (research reports, trend analysis, best practices guides).

• **Community & Engagement**: Monitor industry conversations, respond to comments and inquiries, and actively participate in threat intelligence communities. Build relationships with key influencers, partners, and media contacts.

- Performance & Analytics: Track content performance across channels. Use data to refine strategy, identify high-performing topics, and inform pitch and editorial decisions.
- Cross-functional Collaboration: Partner cross-functionally with teams to ensure messaging consistency and to identify
new content opportunities from company wins, product updates, and research.
- **Brand Voice & Consistenc...