Sr. Manager, Digital Marketing

About this role

• This is remote role, but candidates **must** reside in California.

About HTC:

HTC built a vision of the future by combining humanity with technology to unleash our collective imagination. At HTC, we believe that VIVERSE, the combination of virtual and augmented reality, high-speed connectivity, AI, and blockchain – reachable on any device, anytime and anywhere – will reshape the next decade in every industry and influence human beings' social lives.

About Your Next Opportunity:

HTC VIVE is seeking an experienced Sr. Manager, Digital Marketing to join our dynamic team. This role is critical to our North American marketing team, contributing significantly to overall revenue and elevating the customer experience. The successful candidate will collaborate closely with integrated marketing, business operations, and product marketing teams to spearhead expansive marketing initiatives that amplify global reach.

In this role, the Sr. Manager, Digital Marketing will lead the North American digital marketing team in crafting and executing top-tier digital marketing campaigns. Responsibilities encompass the entire customer journey, from brand awareness and prospecting to customer engagement programs focused on retention and maximizing customer lifetime value.

As a results-driven digital marketing expert, you will develop digital marketing strategies and oversee the planning, management, and execution of SEO, SEM, and paid advertising campaigns. Additionally, you will play a crucial role in integrating and automating CRM programs, contributing to the enhancement of customer and prospect engagement. This strategic approach aims to achieve growth objectives and efficiently attract and convert qualified leads on a substantial scale. If you are passionate about driving impactful digital marketing initiatives, we invite you to explore this exciting opportunity with HTC VIVE.

Job responsibilities include, but are not limited to:

• Execute online marke...