Senior UX Researcher - Maternity Cover (up to 12 months FTC)
Company: MVF
Location: United States (Remote)
Type: Full-time
Remote: Yes
Posted: 2026-10-08
About this role
### About Us:
MVF is a media and marketing business that connects customers with the brands they're ready to buy. We work across the full funnel - building demand, capturing real intent, and helping our clients meet those people at exactly the right moment. It's a genuinely data-driven business, and research plays a central role in how we make decisions.
### Job Overview:
We're looking for a Senior User Researcher to join us on a fixed-term contract covering maternity leave - someone who can own research end-to-end, from framing the right questions through to influencing decisions with confidence.
The role will primarily focus on the B2B side of the business, working closely with marketing, design, product, and sales to understand customer behaviours, needs, and motivations - conducting qualitative research that shapes the products and strategies we use to connect our clients with customers ready to buy.
### Key Responsibilities:
- Lead end-to-end research projects, from problem definition and scoping through to synthesis, recommendations, and stakeholder alignment, to answer B2B, B2C and internal research questions:
- Frame ambiguous or complex problems, identifying the most appropriate research approach and defining clear next steps.
- Plan and execute a range of qualitative research methods, including semi-structured interviews, usability testing, and concept testing, to uncover customer needs, behaviours, and motivations.
- Collaborate with the CRO (conversion rate optimisation) team to combine qualitative and quantitative insights, generating actionable opportunities. Contributes to quantitative methods such as survey design or A/B test input where needed.
- Analyze qualitative data to uncover patterns and generate actionable insights.
- Document research findings and present actionable recommendations to stakeholders, translating insights into recommendations that directly inform product and business decisions.
- Support product...