Senior Manager - Event Retail Operations
Company: GamblingCareers.com
Location: London, England
Posted: 2026-01-31
About this role
Role Overview
You will be responsible for leading the on-site retail offerings for major international events and competitions, responsible for end-to-end store/s execution, driving sales, profit, growth, standards, and first-class fan experience.
How You Will Make An Impact
- Work with Retail Directors to define, build and manage event budgets
- Lead on retail operations for key partner events, including venue stores, pop-up shops and city centre experiences
- Maximise sales and drive fan experience through the design of engaging and immersive shopping spaces
- Work cross-functionally and collaboratively with Buying and Merchandising, Logistics, IT and Warehousing colleagues to define event scheduling, merchandising and inventory management
- Working closely with partners, ensure every event is set up for success, covering off all key operational tasks that make a store function
- Setup and manage your event management team and casual staff across stock rooms, shop floors and other outlets for effective shop trading
- Develop and implement operational policies and procedures to enhance productivity and customer service
- Collaborate with the marketing team to plan and execute in store branding, promotions and events to drive footfall and increase customer engagement
- Work with supporting contractors to deliver on budget, on time, every time
- Ensure compliance with safety and security standards and handle emergency situations as needed
- Report on event performance both quantitatively and qualitatively.
- This is a hands-on role, and the successful candidate will be expected to be present at the event, including the build and de-rig phases.
- The job duties list is not exhaustive and the position- holder will be required to undertake such tasks as may reasonably be expected within the scope / level of the role.
- You may also be required to work additional hours supporting wider events and ‘hot markets’. This may involve weekend, late-night working ...