Senior Data Scientist, Content Analytics

About this role

### General Information

Locations: Vancouver, British Columbia, Canada

• Location: Vancouver
• State: British Columbia
• Country: Canada

• Location: Austin
• State: Texas
• Country: United States of America

Role ID

213880

Worker Type

Regular Employee

Studio/Department

Marketing

Work Model

Hybrid

### Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

## Senior Data Scientist, Content Analytics

Workplace Type: Hybrid (Vancouver, BC or Austin, TX)
Reporting To: Director, Franchise Marketing Analytics

Studio/Department
The Office of the CXO drives effectiveness across the EA Experiences organization with a focus on excellence in business operations, comprehensive fan intelligence, plus internal technology and business solutions. We connect teams across Experiences with data, insights, and technology to accelerate business outcomes.

Your Impact
You will define how content analytics informs marketing strategy by connecting creative performance to business outcomes and guiding decision-making across teams.

Responsibilities

• Design scalable models to standardize and analyze marketing content using AI techniques
• Connect content performance to acquisition, engagement, and revenue outcomes
• Lead experimentation design including A/B, multivariate, and causal impact methods
• Partner with analysts and stakeholders to define measurement frameworks
• Integrate data from multiple sources to generate insights across channels
• Deliver insights through clear narratives and visualizations

Required Qualifications

• Bachelor’s degree in STEM or economics
• 4–6 years experience in data science or analytics
• Experience app...