Product Manager, Messaging

Responsibilities

You will own the end-to-end messaging experience for creator marketing, including the inbox, composer, and the underlying agentic automation layer. You will partner with engineering to manage sending infrastructure and deliverability while translating user workflows into clear product requirements.

Requirements

You need 4+ years of product management experience in B2B SaaS with a strong builder's mindset and technical proficiency in infrastructure and AI features. You must be able to articulate product taste regarding AI output and understand email deliverability protocols like SPF, DKIM, and DMARC.

Skills

• Product management
• B2B SaaS
• AI
• Email deliverability
• API
• Data modeling
• Workflow mapping
• Technical product ownership
• Messaging infrastructure
• Marketing automation
• User discovery
• Prototyping
• Agentic workflows
• Deliverability
• CRM
• Influencer marketing

Benefits

• Vacation
• Floating holidays
• Wellness allowance
• Paid parental leave
• Medical insurance
• Life insurance
• Business travel insurance
• Stock options
• Cell phone stipend
• Internet stipend
• Home office setup
• Mental wellness support
• Professional development
• Tuition reimbursement
• Meal stipends

About this role

Product Manager, Messaging
We’re looking for a Product Manager who wants to own how brands actually talk to creators at scale. This role owns CreatorIQ’s messaging product: the unified inbox and composer that creator marketing teams live in every day, the sending infrastructure underneath it, and the automation and agentic layer we’re building on top. Messaging is where creator relationships are won or lost, and the opportunity is to let AI do the work a manager currently does one message at a time, on infrastructure that can actually carry it.
If you love turning a messy, high-volume communication problem into workflows that marketers trust — and you have the taste to tell when AI-drafted outreach genuinely sounds like the brand versus when it’s impressive-looking slop a creator will ignore — you’ll fit right in. We’re growing fast, building in an evolving AI and agentic landscape, and working with teams around the world who care about doing great work without the ego.
In this role, you'll get to:
Take real ownership of the creator messaging experience end to end — inbox, composer, threads, templates — iterating from messy problem to shipped feature. You’ll measure, learn, and do it again.
Own the agentic layer of messaging: outreach that drafts itself, sequences that adapt, and automations a marketer can trust to run without watching. You’ll decide what the agent does on its own, what it proposes, and where a human has to sign off.
Shape how brand voice and comms style become real product primitives, so automated messaging sounds like the customer instead of like a template — and have the backbone to cut scope when the output isn’t there yet.
Partner with engineering on the sending infrastructure all of this rests on: flexible mailbox connectivity (Gmail, Outlook, SMTP, IMAP/POP), isolated per-customer sending environments, dedicated domains and reputation, tracking, and volume throttling.
Make deliverability a product feature rather than a support ticket — authentication setup a non-technical user can actually complete, domain warm-up, bounce and unsubscribe handling, and clear in-product answers when a message doesn’t send.
Run discovery with real users — creator marketing managers, agency teams, program ops — and turn their workflows, volumes, and frustrations into clear requirements.
Look beyond the backlog. Spot opportunities across the messaging and marketing agent roadmap, challenge assumptions, and help shape where the product goes next — including channels past email, like SMS, WhatsApp, and platform DMs.
Who you are and what you'll need for this position:
You’ve spent 4+ years in product management (or equivalent technical product ownership) in B2B SaaS — titles matter less than the work.
You have a builder’s mindset. You prototype. You’d rather put a rough working thing in front of someone this week than write a document about it for three, and you use AI tools to build that thing yourself.
You have genuinely good product taste, specifically for AI output: you can look at generated copy, a prototype, or an agent’s behavior and tell whether it’s good, and you can articulate why.
You either understand email deliverability — SPF/DKIM/DMARC, domain and IP reputation, warm-up, bounce and complaint handling — or you’ll go deep on it fast.
You’re comfortable with how modern AI features work in practice: prompting, context, evaluation, confidence, human-in-the-loop review, and where an agent should and shouldn’t be allowed to act alone.
You’re technical enough to hold your own on infrastructure conversations — APIs, data models, queues, third-party integrations — and to recognize when a “small” request is actually touching something big.
You can map workflows fast, write clear requirements, and explain your thinking without needing a meeting to do it.
You’re curious, self-driven, low-ego, and allergic to “that’s not my job.”
Comfortable working with distributed teams. Most work is async and flexible, but occasionally we’ll ask for a later call.
Nice to have:
Experience shipping email or messaging software — marketing automation, sales engagement, CRM, or an ESP.
Familiarity with AWS SES or comparable sending infrastructure, and with mailbox integrations (Google Workspace, Microsoft 365, SMTP/IMAP).
Experience with responsive email HTML, template systems, or WYSIWYG editors.
Experience with SMS/MMS, WhatsApp Business, or social DM integrations, including the consent and compliance requirements that come with them.
Familiarity with customer-facing APIs, webhooks, or enterprise integrations.
Experience with influencer marketing, creator workflows, or martech.
Confidence can sometimes hold us back from applying for a job. But there's no such thing as a 'perfect' candidate. Have 50% of the criteria? Excited about this opportunity? Interested about what we do at CreatorIQ? Please apply!
What you will get from us:
* People: work with talented, collaborative, and friendly people who love what they do.
Guidance: utilize our learning platform to fully get the training and tools you’ll need to become successful here from your first day with us.
Surprise meal stipends: work from home can’t stop the enjoyment of someone else making a meal for you!
Work/life harmony: 26 days vacation, floating and set holidays, wellness allowance, and paid parental leave.
Medical insurance, life insurance, and business travel insurance
Stock options as part of our equity-sharing program.
Comprehensive perks program providing stipends for cell phone and internet, home office setup, mental wellness, professional development and tuition reimbursement, plus occasional company-funded meal opportunities throughout the year.
Compensation, benefits, and beyond:
We know that benefits play a significant role in your overall compensation. We invite you to review our benefits and perks.
Who we are:
CreatorIQ is enterprise infrastructure for creator marketing, trusted by more than 1,300 of the world's leading brands and agenc...

About CreatorIQ

Software Development · 201-500 employees · headquartered in Culver City, California · founded 2014