Product Manager, Esports Performance & Market Analysis

About this role

**BETER** is a leading provider of next-generation betting content and data, delivering fast-paced sports and esports products to betting operators worldwide.

Our portfolio includes ESportsBattle and Setka Cup, alongside other innovative betting solutions. We combine technology, data, and industry expertise to create engaging betting experiences for our partners.

We are currently looking for a **Product Manager, Esports Performance & Market Analysis** to join our Global Esports team.

**About the role:**

In this role, you will focus on analysing product performance, identifying growth opportunities, and supporting data-driven product and commercial decisions.

You will work closely with Product, Commercial, Sales, Trading, and BI/Data teams to turn performance metrics, client feedback, and market insights into actionable recommendations.

This is an opportunity to take ownership of product performance analysis, influence strategic priorities, and contribute directly to the development of our global esports portfolio.

## **Key responsibilities:**

• Analyse esports product performance across clients, disciplines, providers, events, formats, and markets.
• Define and maintain key performance indicators, dashboards, and regular reporting in collaboration with BI/Data teams.
• Identify performance trends, anomalies, risks, and opportunities for product improvement and growth.
• Analyse client feedback and commercial requests to identify product gaps and potential development opportunities.
• Evaluate new products, disciplines, formats, and market opportunities based on performance data, client needs, and commercial potential.
• Translate performance insights and relevant market intelligence into clear product recommendations and business cases.
• Support Sales and Commercial teams with client-specific performance analysis, opportunity assessments, and data-driven insights.
• Prepare reports, presentations, and recommendations to support product prior...