National Account Manager, Source Tagging

Responsibilities

The National Account Manager will drive new business and expand source tagging revenue by building strategic relationships with retail suppliers and packaging companies. They are responsible for managing the full sales cycle, from prospecting and pipeline development to commercial execution and market education.

Requirements

Candidates must have at least 5 years of sales experience and 3-5 years of experience in packaging, labeling, or a related industry. A bachelor's degree is required, along with a strong understanding of retail supply chains and the ability to sell consultatively to diverse stakeholders.

Skills

• Sales
• Business Development
• Account Management
• RFID Solutions
• Packaging Engineering
• Supply Chain Management
• Retail Compliance
• Prospecting
• Strategic Planning
• Market Analysis
• Consultative Selling
• CRM
• Negotiation
• Inventory Visibility
• Technical Sales

Benefits

• 401(k)
• 401(k) Matching
• Medical Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• Employee Assistance Program
• Employee Discount
• Paid Time Off
• Tuition Reimbursement
• Flexible Spending Account
• Health Savings Account

About this role

The National Account Manager for Source Tagging is a high-growth, fast-paced
sales role responsible for driving new business and expanding source tagging
revenue within an assigned territory. This role is focused on winning new
opportunities and developing strategic account relationships with Retail
suppliers, consumer goods manufacturers, and packaging companies that support
retail products entering major big-box channels.

The ideal candidate will understand how retail suppliers operate within
Walmart’s ecosystem, including packaging requirements, retailer expectations,
compliance pressures, speed-to-market demands, and the importance of labeling as
both a functional and strategic part of the product journey. This individual
must be capable of positioning RFID and source-tagging solutions not simply as
labels, but as business tools that improve inventory visibility, retail
execution, supply chain efficiency, and on-shelf availability.

This position requires someone who understands packaging and labeling
construction, material selection, print technologies, application methods, and
production environments, while also being able to engage suppliers commercially
on how packaging decisions impact retail success. The role will involve
targeting suppliers across consumer goods, general merchandise, hard-to-tag
products, and emerging categories where RFID adoption is expanding.

Success in this role requires strong prospecting skills, the ability to open new
accounts, manage complex sales cycles, and build relationships across
procurement, packaging engineering, operations, and executive leadership within
customer organizations. The candidate must be comfortable leading business
development conversations, identifying unmet needs, and converting those
opportunities into long-term revenue growth.

Qualifications

Job Duties 

* Build and grow strategic relationships with key CPG companies :Educate
consumer packaged goods companies on how Checkpoint Systems solutions improve
sales through increased on-shelf availability, inventory accuracy, loss
visibility, and retail compliance. Position Checkpoint as a long-term
strategic partner and drive preference for Checkpoint products and solutions.
* Develop and expand relationships with packaging companies and converters:
Understand customer packaging requirements, production challenges, and
commercial objectives. Position Checkpoint’s portfolio of good, better, and
best RFID labeling and source-tagging solutions to meet customer needs while
differentiating value against competitive offerings.
* Drive competitive conversion opportunities: Identify competitive accounts,
uncover unmet needs, and convert business by demonstrating the technical,
commercial, and operational advantages of Checkpoint solutions over
alternative suppliers.
* Leverage customer relationships to generate new business growth: Maintain
regular communication with existing and prospective customers to identify
expansion opportunities, new programs, and emerging applications across
retail supplier markets.
* Target Retail suppliers and big-box retail supply chains: Develop business
with suppliers supporting retail and other major retailers by understanding
retail compliance requirements, packaging expectations, and source-tagging
opportunities across consumer goods and general merchandise categories
* Market analysis and competitive intelligence: Monitor RFID market trends,
retail mandates, packaging innovations, and competitor activity. Provide
market feedback and voice-of-customer insights to internal product
development, sales leadership, and strategy teams to support solution
advancement.
* Cross-functional internal collaboration: Work closely with product
management, operations, technical teams, sourcing, and global commercial
teams to ensure customer needs are translated into executable commercial
solutions.
* Business development and pipeline generation: Identify, prioritize, and
pursue new business opportunities through direct prospecting, customer
engagement, industry networking, and collaboration with internal teams.
* Thought leadership and market education: Serve as a voice of the customer
internally by contributing market insights during national meetings,
quarterly reviews, retail communications, and industry updates.
* Industry representation: Support and participate in trade shows, customer
events, source-tagging conferences, and market-facing educational activities
to strengthen Checkpoint’s visibility and influence in target markets.
* Sales pipeline management: Maintain active opportunity tracking, forecasting
accuracy, and disciplined pipeline development through CRM tools and
structured account planning.
* Commercial execution: Lead opportunities from initial prospecting through
quoting, proposal development, negotiation, and commercialization.
* Support strategic growth initiatives: Assist in developing new programs,
vertical market strategies, and go-to-market initiatives that accelerate
source-tagging adoption across emerging categories.

Education

* Bachelor's Degree

Experience 

* 5 + years of sales experience with demonstrated success growing new business
and managing strategic accounts
* 3–5 years of experience in packaging, labeling, or a related industry with a
strong understanding of packaging materials, label applications, and
converting environments
* Strong knowledge of consumer goods packaging and retail supply chains
* Understanding of how suppliers support major retailers such as Walmart,
Target, Sam’s Club, Costco, or other big-box retailers
* Knowledge of Walmart supplier requirements, retail compliance expectations,
or packaging workflows is highly desirable
* Ability to sell consultatively across multiple stakeholders including
procurement, packaging, operations, and supply chain teams
* Strong commun...

About Checkpoint Systems

Retail · 1,001-5,000 employees · headquartered in Thorofare, NJ · founded 1969