Marketing Automation & Strategy Manager (12-Month Fixed-Term Contract)

About this role

Want to do the best work of your life? With 24 million customers in 6 countries, make your mark at Europe's leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.


We're looking for an experienced automation product manager to shape the future of marketing automation for Sky Business. This role combines strategic leadership with hands-on delivery, managing our Marketing Cloud Engagement platform and driving initiatives that improve efficiency, scalability, and customer experience. You'll act as the subject matter expert for automation best practices, lead our roadmap, and partner with agencies and internal teams to deliver value across all prospect and customer segments.

What you'll do:

• Own the product vision and roadmap for Marketing Cloud Engagement, prioritising optimisations, new capabilities, integrations, and emerging features/tools to deliver measurable business impact and enhanced customer experience.
• Lead automation initiatives end-to-end, from gathering requirements with Sales and Marketing to hands-on process design and implementation within Marketing Cloud Engagement.
• Act as the subject-matter expert on marketing automation best practices, defining funnel stages, lead management and handoff with Sales Ops, nurture strategies, segmentation, scoring, reporting frameworks, and the Sales Cloud-Marketing Cloud data model.
• Manage and govern platform delivery and operations, including day-to-day oversight of third-party automation agencies, clear briefing and prioritisation, quality assurance, platform governance, change management, access and permission control, data hygiene, compliance, and audit readiness.
• Establish scalable operating models and governance frameworks, documenting campaign execution processes, approval workflows, platform usage standards, and monitoring adoption and performance to identify optimisation opportunities.
• Dri...