Marketing Analytics Data Scientist

Responsibilities

This role develops and deploys advanced data science and machine learning solutions to optimize pricing, merchandising, and promotional strategies. It involves analyzing large-scale datasets to automate decision-making and improve customer personalization across various channels.

Requirements

Candidates must hold a Master’s degree in a quantitative field and possess at least five years of relevant analytics experience. Proficiency in SQL, Python, R, and statistical software is required, along with experience in ETL processes and data visualization tools.

Skills

• Data Science
• Machine Learning
• Artificial Intelligence
• SQL
• Python
• R
• Predictive Modeling
• Data Mining
• Statistics
• ETL
• Tableau
• MicroStrategy
• NoSQL
• Data Lakes
• Spark
• Business Intelligence

Benefits

• Employee stock ownership plan
• 401(k) retirement savings plan
• Group health insurance
• Dental insurance
• Vision insurance
• Paid Time Off
• Paid Parental Leave
• Short-term disability insurance
• Long-term disability insurance
• Tuition reimbursement
• Free hot lunches
• Year-end bonus

About this role

DESCRIPTION

Publix is able to offer virtual/remote employment for this position in the
following states: FL, GA, AL, TN, SC, NC, VA, KY
 
This role is responsible for developing and deploying advanced data science and
machine learning solutions that drive business performance, enhance customer
personalization, and optimize pricing, merchandising, and promotional
strategies. The position leverages large-scale data analysis, predictive
modeling, and AI-driven systems to generate insights, automate decision-making,
and improve customer engagement across channels.

Additional responsibilities include:
* developing and implementing scalable Data Science Analytical Solutions that
rely on machine learning and artificial intelligence to automate and optimize
key business processes and help improve efficiency and financial results
* providing research-based consultation and recommendations regarding the
personalization of customer interfaces with Publix
* contributing to the design and measurement of customer personalization
programs at the Marketing channel, omni-channel, product hierarchy, and store
level
* analyzing customer, transaction, and campaign data to identify trends and
patterns in marketing campaign performance and/or customer behavior
* building learning systems that monitor data flows and react to changes in
customer preferences, network constraints, and business objectives
* manipulate large datasets to discover and extract meaningful business
information using data mining, statistics, and machine learning techniques
* developing scalable, efficient processes for large scale data analyses, model
development and model implementation
* analyzing and troubleshooting highly complex systems for accuracy,
performance improvement and integration with changes to other enterprise
systems

REQUIRED QUALIFICATIONS

* Master’s degree in Data Science, Information Systems, Computer Science,
Statistics, Mathematics, Economics, Finance, or related quantitative field
from an accredited college or university, or equivalent experience
* at least five (5) years of analytics, computer science, marketing, finance,
or similar analytics field work-related experience
* at least three (3) years’ experience writing SQL
* at least five (5) years’ experience writing R code, Python, Syntax or similar
functionality within other statistical tools
* advance knowledge in Microsoft Excel
* basic knowledge using Data Management Platforms(DMPs)
* knowledge of NoSQL databases, data lakes and formats including text, image,
sentiment and audio/video
* expert knowledge of statistical software knowledge (i.e., SPSS, SAS) and
business intelligence tools (i.e., SQL, Visual Basic, SQL Enterprise Manager)
* intermediate knowledge of data visualization tools (i.e., Tableau or
MicroStrategy Desktop) and Python Coding
* ability to exhibit a natural curiosity when developing research
* expert knowledge in creating ETL (extract, transform, load) process and
knowledge of ETL best practices
* basic working with large data sets and distributed computing tools like Spark

PREFERRED QUALIFICATIONS

* Ph.D. degree in data science, computer science, statistics, neuroscience,
engineering, mathematics, or physics
* seven (7) or more years of relevant research related experience
* Data Science Certificate
* expert knowledge of data visualization tools and Python Coding
* intermediate knowledge using Data Management Platforms(DMPs)
* Basic knowledge in Alteryx and the Alteryx Server or similar Business
Intelligence (BI) Tools

YEAR END BONUS

As a year-end bonus to associates, Publix issues one month’s extra pay
(pro-rated in the first year) each year if associate remains employed through
issue date of the bonus check that year. This is calculated as a 13th month of
pay in the Potential Annual Pay with Bonus line above.
 

BENEFITS INFORMATION

* Employee stock ownership plan that contributes Publix stock to associates
each year at no cost
* An opportunity to purchase additional shares of our privately-held stock
* 401(k) retirement savings plan
* Group health, dental and vision plans plan
* Paid Time Off
* Paid Parental Leave
* Short- and long-term disability insurance
* Tuition reimbursement
* Free hot lunches (buffet-style) at facilities with a cafeteria
* Visit our website to see all of our benefits: Benefits - Jobs (publix.com)
[https://jobs-beta.publix.com/benefits/]

ADDITIONAL INFORMATION

Your application may have additional steps that you will need to complete in
order to remain eligible for consideration.  Please be sure to monitor your
email, including your spam folder, on a daily basis for critical, time-sensitive
emails that could require action within 24-48 hours.
 
 Please do not use your Publix email address when applying.  Once your
application has been successfully submitted you will receive a confirmation
email.
 
For this position, Publix does not and will not file a petition or application
with the USCIS or Department of State on behalf of any noncitizen for any
immigration-related benefit to work and/or to continue to work in the United
States, e.g., an H-1B or TN petition or permanent residence.
 

About Publix

Retail · 10,001+ employees · headquartered in Lakeland, Florida · founded 1930