Manager, Sales Effectiveness Operations

About this role

Job Summary
The mission for the Sales Effectiveness Manager, Ops. is to support field sales leadership with operational processes, optimize sales team performance, and drive revenue and profit growth by implementing data-driven strategies, managing sales operational procedures and analytics, and fostering collaboration between relevant departments.


Position Performance Measures

• NAPA Combined Sales
• NAPA Combined EBITA
• NAPA Cash Conversion Cycle

Responsibilities
Channel Readiness (Communications, leadership review, executive support, planning alignment)

• Lead field sales readiness efforts by ensuring effective communication, leadership alignment, and operational preparedness for key initiatives.
• Serve as a trusted business partner to field sales leadership, providing support through reporting, content development, strategic planning, and executive communications.
• Own and optimize account planning processes, including goal setting, account plan consolidation, evaluation, and execution.
• Partner with Sales Effectiveness leadership to standardize and scale sales planning methodologies across the organization.
• Develop and execute communication strategies that translate business priorities, operational changes, and strategic initiatives into clear, actionable guidance for field teams.
• Manage and maintain a centralized sales initiative calendar to ensure appropriate prioritization, sequencing, and field readiness.

Performance and Reporting (Analytics, KPIs, metrics, data accuracy, evaluation)

• Ensure the accuracy and integrity of sales data to support effective reporting, analysis, and decision-making.
• Leverage Salesforce, BI tools, and operational reporting to identify sales opportunities, performance gaps, and areas for improvement.
• Serve as a strategic resource for sales leadership by analyzing seller, team, and territory performance metrics.
• Define, track, and communicate key performance indicators (KPIs) to measure ...