Graphic Designer

About this role

Description:

GIS Benefits has named a new category in the employee benefits market: Benefits Operating Partner™. The visual identity is built. The declaration has been made. What this role is responsible for is making sure every asset — and the words on it are worthy of it.

The Graphic Designer owns the GIS visual identity and produces the creative output that brings the brand to life across every format. Design is the primary discipline: this person builds and maintains the visual system, produces sales collateral, website assets, presentations, and campaign creative, and uses modern AI-powered design tools to move quickly and independently. Light copywriting capability is a valued secondary skill — not a replacement for a trained brand writer, but enough comfort with language to draft short-form copy, tighten a headline, or adapt existing brand messaging onto a new asset without always waiting for a specialist.

Design is the primary discipline. Copywriting capability — enough to execute short-form and adapted copy — is a valued and differentiating secondary skill.

The ideal candidate thinks like an art director, designs like a brand veteran, and is fluent enough in brand voice and messaging to execute independently on lighter copy needs. A “figure it out” mindset is a must.

Requirements:

What This Role Owns

Visual Identity & Brand System

• Own and protect the GIS visual identity — every asset that goes to market reflects the established design standard
• Develop and maintain the brand book's visual guidelines: logo usage, color, typography, layout, and templates
• Serve as design steward — reviewing outbound materials for visual consistency, quality, and craft
• Establish the visual design system that all future marketing, sales, and communications build from

Sales Enablement & Collateral

• Design sales and marketing assets: presentations, flyers, brochures, one-pagers, and service-specific enablement materials
• Translate complex employee be...