Digital Marketing Manager - France (f/m/d

About this role

To strengthen our
Digital & Growth Team
, we are looking for a
Digital Marketing Manager – France
.

In this role, you will take full ownership of the
go-to-market execution and online marketing performance
for
Placetel AI in the French market
.

Your mission:
drive awareness, demand, and growth through strong digital execution, localized websites, and scalable online marketing initiatives.

Tasks

Owning and executing the
digital go-to-market strategy
for Placetel AI in
France

- Taking responsibility for the
local website
(content, structure, UX, conversion optimization)

- Planning, executing, and optimizing
digital marketing campaigns
(paid search, paid social, SEO, email)

- Localizing messaging, value propositions, and content for the
French market

- Driving improvements across the
full digital funnel
, from first touch to lead or trial conversion

- Analyzing traffic, lead quality, conversion rates, and campaign performance to identify growth opportunities

- Collaborating closely with central teams (product, UX/UI, performance marketing, analytics) and external agencies

- Supporting local product launches, feature rollouts, and GTM initiatives

- Ensuring strong brand consistency while adapting to local market needs

- Working data-driven, running tests, and continuously optimizing performance

Requirements

Bachelor’s or Master’s degree in marketing, business, digital media, or a related field

- 3+ years of experience
in digital marketing, preferably in a B2B SaaS or tech environment

- Strong
marketing allrounder skillset
(website, performance marketing, content, analytics)

- Hands-on mentality with a strong execution focus

- Solid understanding of
digital KPIs
, conversion optimization, and growth funnels

- Experience working with CMS systems, analytics tools, and marketing automation

- Ability to work indep...