Contract Senior Content Strategist (Freelance)

About this role

Description:

Role Summary

Duarte is seeking a Contract Senior Content Strategist to accelerate the creation of strategic, SEO/AEO-informed content across pillar pages, spokes, product pages, and video scripts. This contractor will partner closely with the VP of Communication & Marketing, Content Strategist, and Marketing Ops to produce high-impact content that ranks, converts, and reflects Duarte’s unique point of view on business communication.

This role requires a writer who combines exceptional craft, strategic thinking, SEO expertise, and fluency with AI tooling—without ever producing AI “slop” or keyword-stuffed content. The ideal candidate is a fast learner, strong interviewer, and skilled storyteller capable of translating subject-matter expertise into clear, actionable, persuasive content aligned to Duarte’s brand voice.

This is a high-impact content engine role, ideal for a writer energized by ownership, results, and measurable performance.

Essential Duties & Responsibilities

Strategic Content Development

• Become deeply fluent in Duarte’s IP (DataStory, Resonate, Slide:ology, Captivate, Adaptive Listening, etc.) to produce content that preserves nuance, accuracy, and conceptual integrity.
• Write pillar pages, hub/spoke blog posts, product landing pages, guides, scripts, and nurture content aligned to SEO/AEO strategy.
• Conduct SME interviews (VP, product owners, coaches, designers) to extract insights and turn them into compelling narrative content.

SEO & AEO-Informed Content Creation

• Build content based on target keywords, SERP intent, competitive analysis, and audience research.
• Follow Duarte’s SEO/AEO editorial standards—**no keyword stuffing, no AI-generated filler, no shortcuts that compromise clarity or craft.**
• Optimize content for featured snippets, panels, structured data, and position-zero opportunities.

AI-Enabled Workflow (Quality-First)

• Use AI tools (ChatGPT, Claude, Perp...