Business Intelligence Analyst

About this role

Description
*This is a full-time, remote position based in the continental United States. Core working hours are Monday-Friday 9:00 AM – 5:00 PM Eastern Time.*
At MASA, we're not just collecting data—we're using it to make smarter, faster, and more impactful business decisions. We're looking for a
Business Intelligence Analyst
who thrives at the intersection of strategy, analytics, and storytelling.


In this high-impact role, you’ll work closely with Sales, Marketing, Finance, and Product teams to uncover trends, test hypotheses, and deliver insights that directly influence business growth. From designing A/B tests to building dashboards and quantifying financial impact, you’ll help transform questions into decisions—and decisions into results.


About Us
MASA has been a leader in emergency medical transportation insurance since 1974. We're not just a company – we're a close-knit team dedicated to "Protecting families with compassion when others don't." Our professional yet friendly company culture fosters collaboration, innovation, and a clear mission that resonates through every role as we support our expanding base of 2+ million members across the United States and the Caribbean. Learn more at https://www.masaaccess.com


What You Will Do
Reporting to our Sr. Manager BI and Segment Finance, your main responsibilities will include:

• Partner with stakeholders to design and evaluate A/B and multivariate tests that assess marketing campaigns, pricing strategies, and operational changes.
• Analyze performance shifts and deliver clear, actionable insights backed by data.
• Translate test results and business initiatives into financial impact metrics like revenue lift, cost savings, or EBITDA gains.
• Conduct deep-dive analyses to uncover emerging trends and opportunities in customer behavior.
• Build and maintain dynamic dashboards (Power BI, Excel) that empower teams to self-serve and track strategic performance.
• Ensure data inte...