Sr. Staff Program Manager - Social Media Americas Community

About this role

## About our group:

Seagate Corporate Marketing drives Seagate’s position in the market. We show how Seagate’s innovations, employees, customers, and partners bring the value of data to life through owned, earned, and paid activations.

## About the role - you will:

Seagate is looking for an experienced social media community program manager to support the Americas region as part of Seagate’s global social media program. As the Americas Social Media Sr. Staff Program manager, you will manage content that goes out across Seagate’s channels targeted toward Americas customers, partners, and employees. This includes customer and partner events, highlighting regional employee voices, and collaborating closely with the product, partner, and sales organizations to determine social media priorities.

Key Responsibilities

• Posting and scheduling: Manage daily posting across platforms using tools like Sprinklr, Sprout Social, or native scheduling tools.
• User community building nurture relationships with customers and advocates; facilitate and moderate online communities like Reddit or Discord.
• Key community listening: set up listening and reporting for employee, customer, partner, and target market groups to gather sentiment that informs overall content strategy.
• Americas stakeholder liaison: collaborate closely with partner, sales, and product organizations to determine channel priorities.
• Key audience engagement: create two-way dialogue with customers, partners, and employees on Seagate’s social properties.
• Identify opportunities: communicate strategies and plans to internal and external stakeholders.
• Feedback loop: act as the bridge between the community and the product and customer service team.
• Reporting: leverage analytics tools to monitor and gather insights on KPIs like engagement, conversions, and follower growth.

## About you:

• Extensive experience in social media and community management.
• Platform expertise on LinkedIn, X, Met...