Senior Product Marketing Manager

About this role

About Us:

insightsoftware is a global provider of reporting, analytics, and performance management solutions that unlock the potential of business data and transform the way finance and data teams operate. We empower leaders from over 32,000 organizations to make timely and intelligent decisions. Our comprehensive solutions span Financial Planning and Analysis (FP&A), Controllership, and Data and Analytics. We deliver finance teams the insights required to navigate any economic climate and drive greater financial intelligence, while increasing productivity, visibility, accuracy, and compliance. Learn more at insightsoftware.com.

Job Description:

We’re looking for a Senior Product Marketing Manager to own go-to-market strategy and execution for two of insightsoftware’s highest-priority EPM capability areas: Close & Consolidation and Financial Planning & Analysis. These areas are anchored by our flagship EPM platform and supported by a portfolio of established products that underpin a major, multi-year customer upgrade program.

This is a platform narrative role at a pivotal moment. The EPM Suite is mid-transformation—migrating a portfolio of market-leading products to a unified, modern flagship platform while simultaneously winning new logos in a competitive market. You’ll own the messaging framework that spans the full arc: new logo acquisition, competitive displacement, and the customer upgrade programs that accelerate existing customers’ path to go-forward solutions.

You’ll work closely with Product, Sales, Demand Generation, and Analyst Relations, and you’ll be a key contributor to a major platform initiative currently underway—one of the most significant go-to-market moments in the company’s recent history.

## What You’ll Own

### Product Positioning & Messaging

• Own and evolve the messaging and positioning framework for our flagship EPM platform across its Close & Consolidation and Financial Planning & Analysis use cases.
• Maintain p...