Regional Market Strategy Manager APP EU - Flexible Packaging (d/f/m)

Company: Henkel

Location: Düsseldorf (Remote)

Type: Full-time

Remote: Yes

Posted: 2026-04-21

About this role

#### About this Position



#### What you´ll do

  • Create customer value by aligning customer needs and strategies with insights on future trends and Henkel’s offerings
  • Collect and analyze competitor and customer insights to derive actionable intelligence for the Flexible Packaging segment in Europe
  • Ensure consistency in market insights and their interpretation, translating them into clear, fact-based recommendations
  • Drive regional segment steering for Flexible Packaging in close collaboration with the European commercial team
  • Lead, manage, and scope regional key strategic initiatives aligned with the global Flexible Packaging strategy
  • Collaborate with cross-functional teams to align market strategies with broader business objectives
  • Own results, including customer messaging, product range definition, and pricing strategy

#### What makes you a good fit

  • Bachelor’s or Master’s degree in a relevant field (Business, Marketing, Chemistry, Engineering, or else)
  • 5+ years of professional experience in B2B Marketing, strategy development, or commercial role with strategic / long-term component (e.g., Key Account, Business Development)
  • Relevant experience in the Flexible Packaging industry
  • Strategic, analytical mindset with extensive communication skills, customer focus and the ability to make bold decisions in complex environments
  • Proven experience in strategy development and execution, managing complex, multi-stakeholder projects to drive sustainable growth
  • Fluent English language skills

#### Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Company Pension Plan 100% f...

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