Rebrand Lead Graphic Designer

About this role

If you're passionate about branding, love creating logos from scratch, and enjoy helping clients discover and communicate who they are, we need to talk.

We're looking for a Rebrand Lead Graphic Designer who specializes in developing memorable brand identities while serving as a creative leader for both clients and the Lemon Seed team. This role combines exceptional design talent with strategic thinking, confident client communication, and a passion for developing others.

You'll lead brand creation and rebranding projects from concept through execution, helping clients transform their vision into a cohesive visual identity that reflects their story, builds trust, and supports their business goals. Success in this role comes from combining strong design expertise with confident communication, sound judgment, and the ability to guide both clients and teammates through the creative process.

What You'll Do

Brand Development

• Lead complete brand creation and rebranding projects from discovery through implementation.
• Design distinctive logos, custom typography, brand identities, visual systems, and comprehensive brand guidelines.
• Develop creative concepts that accurately communicate each client's story, personality, and market position.
• Create brand systems that extend consistently across every customer touchpoint.
• Ensure every creative recommendation aligns with the client's marketing strategy and long-term business goals.

Client Leadership

• Guide clients through the branding and design process, helping them move from uncertainty to confident decisions.
• Present creative concepts and clearly explain the strategy behind every recommendation.
• Help clients articulate feedback and translate ideas into actionable creative direction.
• Lead difficult conversations with professionalism, empathy, and confidence.
• Balance exceptional client service while protecting project scope, timelines, and the Creative Team's time.

People Leadership

• Coach and mentor d...