Quantitative - Mixed Method UX Researcher IV (Consumer Insights)

About this role

We are seeking an experienced Consumer Insights Researcher to support research initiatives that inform product strategy, customer experience, and go-to-market decision making. This role is ideal for a mixed-method researcher who enjoys blending quantitative and qualitative approaches to uncover meaningful consumer insights.

The successful candidate will lead end-to-end research projects, helping stakeholders better understand customer motivations, purchasing behaviors, product adoption, and overall consumer experiences. This position requires a highly organized researcher who can manage multiple concurrent projects, work cross-functionally, and deliver actionable insights in a fast-paced environment.

This is a contract position supporting a high-profile consumer technology organization. Remote work may be available, with occasional field-based research activities required.

### Key Responsibilities

#### Research Planning & Execution

• Design and execute qualitative and quantitative research studies, including surveys, interviews, focus groups, diary studies, field research, and product evaluations.
• Select appropriate methodologies based on business objectives and research questions.
• Develop research plans, screeners, discussion guides, questionnaires, and study materials.
• Conduct field-based consumer research in retail and customer environments when needed.

Consumer & Market Insights

• Investigate consumer attitudes, purchase drivers, barriers to adoption, and customer behaviors.
• Explore shopping journeys, retail experiences, and product usage patterns.
• Identify emerging trends and opportunities that can inform product positioning and growth strategies.

#### Analysis & Reporting

• Analyze qualitative and quantitative data to identify key themes, insights, and recommendations.
• Translate complex findings into clear, concise, and actionable business recommendations.
• Create reports and presentations tailored to stakeholder audiences...