Manager, Marketing and Communications

Responsibilities

The Manager of Marketing and Communications oversees the development and execution of content across various digital and print channels to support organizational goals. They are responsible for managing staff, consultants, and financial resources while monitoring marketing metrics and maintaining brand standards.

Requirements

Candidates must have at least 3 years of experience in marketing or communications with exceptional writing and presentation skills. Proficiency in Adobe Creative Suite, CRM platforms, and website CMS is required, along with the ability to work cross-functionally.

Skills

• Marketing
• Communications
• Project management
• Content creation
• Social media management
• Digital marketing analytics
• Writing
• Editing
• Adobe Creative Suite
• Salesforce
• WordPress
• Public relations
• Media relations
• Graphic design
• Brand identity
• Staff management

About this role

TITLE: Manager, Marketing and Communications  

DEPARTMENT: Communications 

REPORTS TO: Senior Director, Development Operations 

LOCATION: 730 Polk Street, San Francisco  

BENEFITS: Yes  

STATUS: Full-time, Exempt  

CLASSIFICATION: First/Mid-level Supervisors/Managers 
SUPERVISES: Marketing and Communications 

Associates, Contractors, Interns, Volunteers 

The Manager, Marketing and Communications is responsible for project management leading to content creation and coordination of a wide variety of communications and assets for Project Open Hand, including but not limited to newsletters, publications (print and electronic), development collateral (appeals/events), client story bank, website, and client/staff/volunteer photos and multimedia campaigns. The Manager, Marketing and Communications oversees staff, consultants, interns and volunteers and financial resources to develop content for all relevant social media channels and monitors and reports on digital marketing analytics that support Project Open Hand’s strategic goals. 

QUALIFICATIONS REQUIRED:

* 3+ years’ experience in marketing, communications, or related field.
* Exceptional writing, editing, and presentation skills.
* Excellent interpersonal skills and ability to work cross-functionally with a diverse range of external and internal stakeholders. 
* Ability to work independently, managing multiple projects, and meeting deadlines.
* Strong organizational skills with high attention to detail required to maintain brand standards.
* Creative and empathetic in engaging with sick and vulnerable communities, volunteers, and colleagues. 
* Proficiency: Adobe Creative Suite (AcrobatX, Illustrator, InDesign, Photoshop, Premiere).
* Intermediate to Advanced proficiency: Microsoft Office 365 (Excel, OneDrive, Outlook, PowerPoint, SharePoint, and Word), CRM platforms (Salesforce), email marketing platforms (Emma, Constant Contact, Mailchimp), website CMS (WordPress), Facebook Insights, and Google Ads.
* Intermediate to Advanced proficiency: Social media platforms (Facebook, Instagram, LinkedIn, Pinterest, Twitter, Vimeo, YouTube) and PR/Media software (Meltwater).
* Ability to work some evenings and weekends as needed.

QUALIFICATIONS DESIRED:

* Bachelor’s degree in marketing, communications, or related field.
* Photography (shoot/edit) and video (shoot/edit).
* Experience in public relations and media relations. 
* Experience in the nonprofit sector and/or development (fundraising).
* Experience managing graphic design and brand identity.

ESSENTIAL FUNCTIONS 

* Assist the Senior Director, Development Operations in all aspects of marketing and communications to execute the development of content and schedule for monthly e-newsletters, regular digital donor appeals, and consistent messaging/editing for direct mail appeals.

* Manage staff, consultants and independent contractors, interns, and volunteers that contribute to the achievement of goals and objectives.
* Oversee and manage the Marketing and Communications coordinator.
* Manage financial resources available to the Marketing/Communications area of the Development Department.
* Create content, design layout, and lead production for POH materials including newsletters, brochures, annual reports, flyers, and other publications.
* Develop, produce, and post content and media for social media channels and the agency website.
* Shoot, edit, and produce photos and videos that meet brand and style guidelines for social media, website, and presentations.
* Monitor and report on digital marketing metrics (website, email marketing, and social media).
* Write, edit, and distribute monthly e-newsletters, online appeals, and direct mail appeals.
* Support Events with collateral creation and production for fundraisers, cause marketing, and partner events.
* Support PR and media outreach by drafting press releases, articles, talking points, and presentations.
* Oversee, coordinate, and maintain the front-end of the agency’s website and online/social media campaign with the assistance of other departments (including menus, content, event pages, digital banners, program descriptions, etc.)
* Develop and maintain partnerships with community-based organizations and government agencies.
* Monitor Brand usage by external and internal stakeholders.
* Maintain electronic archive of logos, appeals, media, photos, executive bios, etc.

* Other duties as assigned.

JOB COMPETENCIES/SUCCESS FACTORS: 

* Team player: Demonstrates cooperative spirit, respects professional boundaries and is successful at sharing responsibilities with others.
* Self-led: Knows and completes responsibilities in assigned timelines, asks for clarifications when needed.
* Sensitive to the circumstances and needs of the critically ill and seniors, as well as people with mental health and substance abuse issues.
* Customer oriented: Works well with all customers (internal staff and external contacts), promotes a positive image of the agency, and works diligently to resolve customer issues.
* Poised: able to maintain a calm, positive, and constructive attitude during interactions with diverse populations, sometimes in challenging situations.
* Ethical: Honest, accountable, and maintains confidentiality.
* Decisive: Thoughtful when considering options, seeks input from others, makes difficult decisions when necessary.
* Well organized: Information organized and accessible, maintains efficient workspace, manages time well.
* Strong communication skills: excellent verbal and written communication skills.
* Technical savvy: Skilled with computers, proficient with function appropriate technology, learns quickly, uses technology to enhance job performance with the interest and ability to learn new technology.
* Agile: Able to move effectively between big-picture thinking and hands-on logistics
* Takes Initiative: Takes action, seeks new opportunities, and strives to see project...

About Project Open Hand

Health, Wellness & Fitness · 51-200 employees · headquartered in San Francisco, California · founded 1985