Growth/Creator Community Manager (TikTok / Discord)

About this role

Type: Full-time (remote)

Reports to: Director of Marketplace (TikTok Lead)

Direct report: Creator Community Consultant

Compensation: $90,000 - $110,000 annually

About the role

Our TikTok creator community lives in Discord and is a core driver of TikTok Shop GMV. The Creator Coach + Creative Strategist handles the creative side — trends, angles, coaching. You own the business, management and strategy.

That means you own the structure, the economics, the growth, and the results of the community: how creators are recruited, how they're tiered, what products/offers they promote, what they're paid, what makes them stay, what contests do we run and what the whole program returns against what it costs. You're the operator who turns a Discord server full of creators into a predictable, scalable revenue channel- plus a creative engine to feed paid channels.

This is a strategy and operations role with a community wrapper around it — not a moderation job. If your instinct when you look at a creator program is to ask "what's the retention curve by cohort or what metric in the TikTok funnel is our constraint to unlock rapid growth," this is your role.

What you'll do

Own the program

• Own the creator community end to end: structure, tiering, incentives, calendar, and outcomes.
• Design and evolve the tier system — what qualifies a creator for each tier, what they get, and what's expected in return. Make the ladder something creators actually want to climb.
• Build/manage/implement the incentive and commission architecture: commission rates, bonuses, contests, gifting and sample seeding, exclusivity where it makes sense. Model the economics before you launch anything.
• Help build and manage the training program designed to take L1 creators to L3/L4.
• Track cohorts of creators that enter and how they progress in terms of levels, GMV, etc.
• Own the creator recruiting funnel: sourcing, application, vetting, onboarding. Keep a healthy top of fu...