Growth Marketing Manager (Paid + Organic Acquisition)

About this role

Job Title: Growth Marketing Manager (Paid + Organic Acquisition)

Employment Type: Full-Time (Remote)
Working Hours: U.S. Time Zones

About the Role

We’re hiring a Growth Marketing Manager (Paid + Organic Acquisition) who can drive growth across both paid and organic channels. This is a hands-on role for someone who understands how to turn attention into pipeline — not just by spending budget, but by building and optimizing across platforms.

You will own strategy, execution, and performance across Google, Meta, LinkedIn, X (Twitter), Reddit, TikTok, Pinterest, YouTube, and emerging channels. The focus is simple: generate qualified leads, improve efficiency, and build a scalable growth engine across paid and organic.

This is not a coordination role. This is execution, testing, and iteration.

What You’ll Own1. Paid Media Strategy & Execution

• Build and manage campaigns across **Google Ads (Search, PMax, Display, YouTube), Meta (Facebook/Instagram), LinkedIn, X, Reddit, TikTok, and other paid platforms**
• Design full-funnel strategies for B2B lead generation and revenue growth
• Launch campaigns end-to-end: targeting, structure, tracking, creatives, and optimization
• Write high-converting ad copy and guide creative direction
• Continuously test audiences, messaging, and formats

2. Organic & Social Growth

• Own organic presence across **LinkedIn, X (Twitter), Instagram, TikTok, and other relevant platforms**
• Develop and execute content strategies aligned with paid campaigns
• Test hooks, messaging, and formats organically before scaling through paid
• Build audience engagement, brand visibility, and inbound demand
• Identify platform-specific growth opportunities and trends

3. Optimization & Scaling

• Monitor performance daily and make proactive adjustments
• Run structured A/B tests across creatives, audiences, landing pages, and bidding strategies
• Optimize for **CPL, CPA, ROAS, and conversion rates**
• Identify scaling...