Graphic Designer - Digital Marketing & UI/UX

About this role

This is a remote position.

Graphic Designer - Digital Marketing & UI/UX

About Business Financial Group (BFG)

BFG is a U.S.-based accounting, tax, payroll, CFO advisory, IRS resolution, and business consulting firm helping business owners strengthen their financial operations.

Role Overview

Create marketing graphics and conversion-focused web designs for Business Financial Group (BFG USA), BFG Tax Academy, BFG Academy, and affiliated and future brands. The primary focus is marketing creative production, supported by practical website and landing-page UI/UX design. The role does not require full-time development, specialist UX research, or advanced video production.

Report to the Content Manager, who sets briefs, priorities, deadlines, and final approvals. Collaborate with website development, SEO, paid advertising, and CRM/Marketing Operations.

Key Responsibilities

- Design social posts, carousels, infographics, blog graphics, email assets, presentations, guides, and brochures for industry campaigns, partner marketing, and lead generation. Produce advertising creatives for Meta (Facebook and Instagram), Google display advertising, and LinkedIn, including webinar and lead-magnet promotions and creative variations for A/B testing.

- Design and build branded, mobile-responsive email templates in Zoho Campaigns for client newsletters, seasonal greetings, service announcements, and promotional campaigns, including graphics, banners, and CTA elements.

- Turn approved copy into clear email layouts. The designer owns template design and reusable layouts; the Content Manager owns messaging and approval; CRM/Marketing Operations owns segmentation, automation, scheduling, and distribution.

- Use AI-assisted image generation and editing for efficient concept development, campaign variations, and asset adaptation. Review and refine all AI-assisted work for originality, brand consistency, visual quality, and accuracy.

- Create and adapt simple p...