Digital Marketing Manager, Lead Generation (20260526)

About this role

Closed Loop is a game-changing digital advertising agency that helps innovative companies like Clover, Rakuten, and Insperity maximize performance and achieve exceptional results through integrated paid media campaigns. We believe that happy employees create happy clients—it's part of the reason Ad Age has named us one of the Best Places to Work for the last seven years.

As we evolve and expand our full-funnel digital capabilities, we seek a Digital Advertising Manager - Lead Generation to join our growing and innovative team. You’ll act as a strategic partner to clients, developing deep knowledge of their business goals while leading campaign execution across vendor platforms. Key responsibilities include partner relationship management, campaign strategy and performance analysis, rate negotiation, ad operations, ensuring creative needs are met, and providing meticulous budget oversight. Success in this role requires strong communication skills, attention to detail, a collaborative mindset, and a passion for staying ahead of digital advertising trends.

This is a fully remote (U.S. only) position.

What You'll Do:

- Develop a deep understanding of your assigned clients’ businesses and what matters most to them.
- Manage content syndication, lead aggregator and review site partners as a highly integrated member of an Enterprise client team, leading:
- Strong relationships with vendors
- Flawless execution of campaigns
- Proactive and clear communication
- Negotiation of rates with all vendors
- Strategy discussions with client
- Reporting and analysis of performance by partner
- Managing client and vendor expectations around timelines
- Budget distribution across partners based on performance
- Ad Operations and billing reconciliation
- Facilitation of creative needed for execution
- Review contracts and negotiate terms with prospective and existing partners
- Research and expand partnership networks
- Proactively monitor account perfor...