BDR (Business Development Representative)

Responsibilities

You will own the end-to-end outbound prospecting process, including account research and mapping buying groups to generate qualified pipeline. You will collaborate closely with Sales and Marketing teams to book meetings and initiate conversations with potential long-term customers.

Requirements

Candidates must have 6-12 months of B2B SaaS outbound sales experience and a proven track record of meeting pipeline targets. Proficiency in using GenAI tools for prospecting and experience with CRM systems like Salesforce are mandatory.

Skills

• Outbound Prospecting
• Salesforce
• GenAI
• Lead Generation
• Pipeline Management
• Account Research
• Communication
• Objection Handling
• CRM
• B2B SaaS
• Sales Engagement
• Data-driven
• Personalization
• Strategic Prospecting

About this role

We're looking for a Business Development Representative to fuel our growth by generating qualified pipeline for our Mid-Market and Enterprise sales team. This role sits at the very top of our revenue engine. You'll identify the right accounts, reach the right people, and start the conversations that become long-term customers.
You'll own outbound prospecting end to end, from researching accounts and mapping buying groups to booking meetings that Account Executives are excited to take. You'll work closely with Sales and Marketing and be measured on the quality of the pipeline you create.
Experience using GenAI to improve prospecting, account research, personalization, and outreach is a must for this role.
This role is based in Boston. We work in a hybrid model, with 3 days a week in the office.
This might be for you if:
You enjoy hunting for new opportunities and starting conversations with people who don't know you yet
You're resilient, persistent, and motivated by hitting and beating activity and pipeline targets
You like working in fast growing, high performance sales environments
You're structured and data-driven in how you manage your outreach, follow-ups, and CRM
You care about ownership, learning fast, and building a long-term career in sales
You actively use AI tools to increase efficiency, personalization, and response rates

Requirements
Requirements: 6-12 months of experience as a BDR/SDR in B2B SaaS (or equivalent outbound sales experience)
Proven track record of meeting or exceeding meeting and pipeline targets
Excellent written and verbal communication skills in English
Hands-on experience with outbound tools and a CRM (Salesforce, a sales engagement platform, or similar)
Hands-on experience using GenAI tools for prospecting and outreach
Strong curiosity, coachability, and the ability to handle objections with confidence
Quick learner and fast adapter to new products, tools, and processes

About Lusha

Software Development · 201-500 employees · headquartered in Boston, Massachusetts · founded 2016